Innovative direct marketing sources for the renewable energy are increasing in demand as we head into the 21st century.

Creative Direct Mail is on the Rise for Business to Business companies in a variety of different industries.  From the promotion piece to the mailing list we are seeing an increase in attention.

Infographics are great ways to visual data. Here are three infographics related to direct marketing that will help you with your next email marketing campaign.

Whether you’re B2B or B2C, you’ve probably explored using social media to accomplish some of the same goals of your email marketing campaigns. In this post, you’ll hear how you can use some social media concepts to make your email marketing better.

OgilvyOne Worldwide, a leading direct marketing agency for B2B companies such as IBM and Dupont, is taking direct marketing to the next level by incorporating social media marketing trends, engaging influencers and encouraging brand advocacy.

From Microsoft's new B2B email campaign to Obama's endorsement of eliminating Saturday mail here's everything you need to know about the latest B2B direct marketing news.

According to a recent report by ExactTarget, more than 90% of people unsubscribe from an email list because of too frequent, irrelevant or boring communications. Are you making this mistake with your B2B email marketing lists?