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Three Direct Marketing Infographics

Posted by Donna Peterson on Wed, Nov 02, 2011 @ 06:00 PM

Email Article

delicious

Infographics are great ways to visual data. Here are three infographics related to direct marketing that will help you with your next email marketing campaign.

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Tags: Email Lists, direct mail, creative direct mail, creative direct marketing, email marketing, direct marketing, open rates, deliverability rates, opt-out, opt-in, email acquisition, email marketing lists, B2B, b2b direct marketing, b2c

The State of the Direct Marketing Sphere

Posted by Donna Peterson on Thu, Jul 14, 2011 @ 06:00 PM

Email Article

delicious

2010 was a year of surprising changes in email marketing deliverability, unsubscribe and open rates compared to 2009. What does this all mean for direct marketing?

2 Comments Click here to read/write comments

Tags: Email Lists, direct mail, email marketing, enewsletter, direct marketing, mailing list, Mailing list, List research, list broker, List broker, open rates, deliverability rates, bounce rates, optimize, opt-out, opt-in, click rates

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