 |
PFP - Personal Fitness Professional magazine is the ONLY multimedia resource that reaches over 31,000 subscribers in the fitness and wellness industry (club, studio, franchise and wellness facility owners, club managers, fitness directors/managers, personal trainers, athletic trainers and group instructors) - making it your one-stop marketing media!
|
|
 |
|
|
| 23,481 |
Total Universe / Base Rate |
$140.00 /M |
| 23,481 |
U.S. Postal |
$140.00 /M |
| 12,813 |
Telemarketing |
$240.00 /M |
| 31,762 |
U.S. Email |
$340.00 /M |
|
|
|
|
|
|
|
| MEDIA TYPE |
| Business |
    |
|
|
| SOURCE |
| Direct response |
|
|
| GEOGRAPHY |
USA
|
|
|
| MAINTENANCE |
| Market Entry |
10/06/2010 |
| New to Manager |
10/06/2010 |
| Counts through |
03/31/2011 |
|
|
|
| DATA CARD MAINTENANCE |
| New to NextMark System |
10/06/2010 |
| Last data card update |
04/12/2011 |
| Next data card update |
06/30/2011 |
| Data card update frequency |
QUARTERLY |
|
|
|
|
Are you trying to reach professionals involved in fitness/wellness?
This is the file for your reaching fitness clubs, studios, franchise and wellness facility owners, club managers, fitness directors/managers, personal trainers, athletic trainers and group instructors
EXCLUSIVELY MANAGED BY WORLD INNOVATORS, INC.
| Gender: |
|
|
Mailing |
Email |
| Male |
|
|
9825 |
11736 |
| Female |
|
|
12276 |
13242 |
| |
|
|
|
|
| Job Position: |
|
|
|
|
| Club Owner |
|
|
1773 |
1963 |
| Club Manger |
|
|
1213 |
1557 |
| Studio Owner |
|
|
1394 |
1477 |
| Wellness Facility Owner/Manger* |
945 |
935 |
| Wellness Practitioner |
|
2296 |
1777 |
| Fitness Director/Mgr |
|
2678 |
2704 |
| Personal Trainer Employed by Fitness Facility |
|
4628 |
5308 |
| Contracted Personal Trainer* |
|
1663 |
1477 |
| Independent Personal Trainer |
|
9914 |
9628 |
| Group Instructor* |
|
5970 |
4904 |
| Athletic Trainer |
|
2230 |
1841 |
| Other |
|
|
4976 |
4948 |
| |
|
|
|
|
| Certifications Held (multiple answers allowed): |
|
| AAAI |
|
|
181 |
214 |
| ACE |
|
|
1314 |
1401 |
| ACSM |
|
|
502 |
559 |
| AEA |
|
|
200 |
174 |
| AFAA |
|
|
987 |
971 |
| AFPA |
|
|
102 |
125 |
| Cooper Institute |
|
140 |
202 |
| IFPA |
|
|
217 |
237 |
| IFTA |
|
|
107 |
108 |
| ISSA |
|
|
386 |
427 |
| NASM |
|
|
592 |
696 |
| NESTA |
|
|
161 |
184 |
| NFPT |
|
|
91 |
104 |
| NPTI |
|
|
112 |
252 |
| NSCA |
|
|
572 |
624 |
| W.I.T.S. |
|
|
503 |
767 |
| Other |
|
|
1640 |
3911 |
| |
|
|
|
|
| How long subscriber has been a trainer |
|
|
| < 1 year |
|
|
1001 |
2310 |
| 1-3 years |
|
|
1075 |
2346 |
| 4-9 years |
|
|
1479 |
3093 |
| 10-15 years |
|
|
946 |
1634 |
| > 15 years |
|
|
875 |
1444 |
| |
|
|
|
|
| Where subscriber trains (note multiple answers allowed) |
|
| In Clients Home |
|
7696 |
6120 |
| In Own Home |
|
|
4604 |
3723 |
| In Multi-purpose club |
|
9713 |
7848 |
| In Studio |
|
|
2796 |
2308 |
| In Rehab Facility |
|
1489 |
1150 |
| In Education Facility |
|
2167 |
1753 |
| In Wellness Facility* |
|
4256 |
3366 |
| |
|
|
|
|
| Products will purchase in next 12 months (note multiple answers allowed) |
| Large Fitness Equipment (treadmills, etc.) |
1479 |
2553 |
| Business Software/Web Tools |
|
1438 |
2559 |
| Continuing Education Courses |
3770 |
5757 |
| Fitness Accessories (balls, bands, etc.) |
4257 |
6626 |
| Apparel & Footwear |
|
3635 |
5343 |
| Educational Material |
|
3461 |
5094 |
| Pilates/Yoga Equipment* |
|
1,122 |
874 |
| |
|
|
|
|
|