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A Social Media Approach to Direct Marketing

Posted by Donna Peterson on Oct 19, 2011 7:05:00 PM

Whether you’re B2B or B2C, you’ve probably explored using social media to accomplish some of the same goals of your email marketing campaigns. In this post, you’ll hear how you can use some social media concepts to make your email marketing better.

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Topics: Listowner, Email Lists, email marketing, Mailing list, List research, list broker, List managers, facebook, social marketing, B to B Lists, B2B, B2B Lists, b2b direct marketing, direct mail, direct marketing, email, lists, email marketing lists, marketing lists, click rates, b2c, deliverability rates, social media marketing

How OgilvyOne Takes Direct Marketing to the Next Level - and you can too!

Posted by Donna Peterson on Oct 5, 2011 7:00:00 PM

OgilvyOne Worldwide, a leading direct marketing agency for B2B companies such as IBM and Dupont, is taking direct marketing to the next level by incorporating social media marketing trends, engaging influencers and encouraging brand advocacy.

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Topics: Email Lists, marketing, facebook, B to B Lists, B2B, B2B Lists, direct marketing news, b2b direct marketing, b2b direct marketing news, direct mail, direct marketing, email, marketing lists

Can Facebook drive your direct marketing?

Posted by Donna Peterson on Aug 24, 2011 7:00:00 PM

Did you ever think about using Facebook to collect emails?

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Topics: Listowner, Email Lists, marketing, internet marketing, internet advertising, email marketing, Mailing list, List research, list broker, open rates, optimize, online advertising, online marketing, mail marketing, interactive marketing, List managers, facebook, email acquisition, social marketing

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