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How Can Relationship Marketing Impact the Growth of Your Business?

How Can Relationship Marketing Impact the Growth of Your Business?

Grounding AI
• 49 min
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<p>Today I was delighted to be talking with Sue Bromwich who has been working in marketing for over 20 years.&nbsp;</p> <p>A self-described data junky, her passion for analytically based marketing ignited some years ago in the multi-faceted auctioneering sector – a sector she worked in for over a decade – when she led her first marketing team, directing the online promotion, buyer research, and strategic selling of assets in the early ’00s. Her creativity, ingenuity, and application of data-driven marketing achieved significant results in only a short time, affirming her confidence in the method and prompting Susan to establish her own business based on the very same principles: a marketing consultancy that today counts an extensive client portfolio spanning several business verticals.</p> <p>Here are some of the topics we discussed -&nbsp;</p> <ul> <li>Importance of building relationships</li> <li>What is the #1 marketing question?</li> <li>How to get quality LinkedIn connections</li> <li>What is the biggest marketing challenge?</li> <li>Why marketing of industrial auctions has changed</li> <li>Correlations between fitness and marketing</li> </ul> <p></p> <p>*** Reach out to <a href="mailto:dpeterson@worldinnovators.com" rel="nofollow">dpeterson@worldinnovators.com </a>if you’d like help building a marketing strategy that builds relationships and/or AI training for individuals or full teams.</p> <p>*** Visit <a href="http://www.worldinnovators.com/" rel="nofollow">www.worldinnovators.com </a>for more resources on building stronger marketing and leadership strategies.</p> <p>*** Subscribe to the Grounding AI podcast for weekly insights into marketing, leadership, and the future of AI.</p> <p></p>