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6 Tips for Using Influencer Marketing as a B2B Company

6 Tips for Using Influencer Marketing as a B2B Company

Grounding AI
• 38 min
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<p>B2C brands are the only type of companies that can benefit from influencer marketing - Right?&nbsp; My guest today will <i>destroy</i> that myth and tell you how B2B companies can use influencer marketing to attract your ideal customer.</p> <p>Today I spoke with influencer marketing expert Niklas Hartmann, Managing Director of Reachon, who will point us in the right direction.</p> <p>For years, Niklas has helped companies grow by using influencer marketing. This type of marketing allows prospects to hear from an independent third party what they think about an offering.</p> <p>In the interview, we will discuss the following questions:</p> <ul> <li>For brands to succeed in the future, they must build relationships with prospects, customers, and employees. Can influencer marketing help B2B companies do that?</li> <li>What is the difference between a brand ambassador and an influencer?</li> <li>What are your 6 tips that every company can follow to utilize influencer marketing?&nbsp;</li> <li>Is the way you use influencer marketing different for a B2B versus a B2C brand?</li> <li>Can all-size companies take advantage of influencer marketing?</li> </ul> <p>Listen in to hear how influencer marketing is a great way to enhance your brand.</p> <p>Here’s Niklas’ contact information:</p> <p>Niklas Hartmann&nbsp;<br>ReachOn GmbH<br>Stauffenbergstraße 18<br>61184 Karben<br>E-Mail:&nbsp; &nbsp;info@reach-on.com<br>WEB:&nbsp; &nbsp; &nbsp; &nbsp;https://reach-on.com&nbsp;<br>Facebook: facebook.com/ReachOn2018</p> <p>🔔 Subscribe here to stay current on World Innovators and B2B Marketing Trends to get the best results. https://www.youtube.com/c/WorldInnovators</p> <p>==================================&nbsp;</p> <p>Let's Connect: Linked Live Tuesday 4:00 pm EST https://www.linkedin.com/in/donnaapeterson/&nbsp;</p> <p>==================================&nbsp;</p> <p>For more information about how to find quality marketing data to reach your ideal niche client, contact Donna Peterson at 860-210-8088 or <a href="mailto:dpeterson@worldinnovators.com" rel="nofollow">dpeterson@worldinnovators.com</a>.</p> <p>Visit our website at <a href="http://www.worldinnovators.com" rel="nofollow">http://www.worldinnovators.com</a></p> <p></p> <p>*** Reach out to <a href="mailto:dpeterson@worldinnovators.com" rel="nofollow">dpeterson@worldinnovators.com </a>if you’d like help building a marketing strategy that builds relationships and/or AI training for individuals or full teams.</p> <p>*** Visit <a href="http://www.worldinnovators.com/" rel="nofollow">www.worldinnovators.com </a>for more resources on building stronger marketing and leadership strategies.</p> <p>*** Subscribe to the Grounding AI podcast for weekly insights into marketing, leadership, and the future of AI.</p> <p></p>