Personal Fitness Professional Magazine

PFP magazine is the only multi-media resource that reaches all fitness professionals, including club, studio, franchise and wellness facility owners, club managers, fitness directors/managers, personal trainers, athletic trainers and group instructors.

 

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Total Email Universe

Total Postal Universe

23,540

37,595

$340.00

$140.00

Gender:
   Male 10,380 $340.00
   Female 12,858 $340.00
   No answer 4,135 $340.00
Job position (multiple answers now allowed):
   Club owner 2,188 $340.00
   Club manager 1,586 $340.00
   Studio owner 1,861 $340.00
Boot Camp/Group Fitness Owners 789 $340.00
   Wellness facility owner/manager 1,587 $340.00
   Wellness practitioner 2,256 $340.00
   Fitness director/mgr 3,072 $340.00
   Personal trainer employed by fitness facility 5,720 $340.00
   Contracted personal trainer 1,830 $340.00
   Independent personal trainer 11,590 $340.00
   Group instructor 6,643 $340.00
Fitness or Wellness College Student 152 $340.00
   Athletic trainer 2,451 $340.00
   Other 4,437 $340.00
   Not answered 4,043 $340.00
Certifications held (multiple answers allowed):
   AAAI 282 $340.00
   ACE 3,137 $340.00
   ACSM 1,169 $340.00
   AEA 328 $340.00
   AFAA 1,569 $340.00
   AFPA 175 $340.00
   Cooper institute 237 $340.00
   IFPA 206 $340.00
   IFTA 118 $340.00
   ISSA 741 $340.00
   NASM 1,455 $340.00
   NESTA 292 $340.00
   NFPT 155 $340.00
   NPTI 260 $340.00
   NSCA 1,241 $340.00
   W.I.T.S. 709 $340.00
   Other 4,310 $340.00
   No answer 15,452 $340.00
How long subscribers has been a trainer:
   <1 year 1,727 $340.00
   1-3 years 1,718 $340.00
   4-9 years 2,274 $340.00
   10-15 years 1,225 $340.00
   >15 years 1,111 $340.00
   Prefer not to say 14 $340.00
   No answer 21,255 $340.00
Where train (multiple answers allowed):
   In client's home 6,412 $340.00
   In own home 3,940 $340.00
   In multi-purpose club 7,865 $340.00
   In studio 2,510 $340.00
   In Rehab facility 1,530 $340.00
   In Education facility 1,700 $340.00
   In Wellness facility 2,155 $340.00
Outdoors 2,632 $340.00
   Other 3,515 $340.00
   No answer 9,848 $340.00
Purchase authority:
   Yes 3,599 $340.00
   No 710 $340.00
Products will purchase in next 12 months (note multiple answers allowed)
   Large Fitness Equipment (treadmills, etc.) 3,807 $340.00
   Business Software/Web tools 2,949 $340.00
   Continuuing Ed Courses 8,762 $340.00
   Fitness Accessories (balls bands, etc.) 9,189 $340.00
   Apparel & Footwear 7,899 $340.00
   Educational Material 7,135 $340.00
   Pilates/Yoga Eqipment 1,452 $340.00
   No answer 15,317 $340.00
Classes Instructed or Programs Lead
Boot Camp 2,955 $340.00
CrossFit 771 $340.00
Yoga 1,058 $340.00
Group Exercise 3,987 $340.00
Pilates 1,056 $340.00
Spinning 1,200 $340.00
Water Aerobics 836 $340.00
Gravity 240 $340.00
Special Populations 3,655 $340.00

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