Helping Industrial Brands Use AI, ChatGPT & Marketing to Build Relationships and Drive Growth
Clear, practice keynotes and training for teams who want to use modern tools to strengthen their message, streamline their efforts, and grow with purpose.
Donna Peterson doesn’t just talk about AI — she shows business leaders how to use it. As President of World Innovators and a trusted advisor to industrial brands for over 30 years, Donna blends deep marketing and sales experience with hands-on ChatGPT use to help companies work smarter, communicate better, and grow stronger. Whether she’s speaking at a conference or leading a team workshop, Donna makes complex topics feel clear, practical, and deeply human — so your team can walk away with the confidence to take action.
As part of our mission to inspire success, we've embraced innovation while staying grounded in what matters most-relationships. We were early adopters of AI and tools like ChatGPT, not to chase trends, but to free up our time for what's most important: getting to know our clients and talking with vendors. By using AI behind the scenes, we've streamlined our workflow so we can focus on building deeper, more meaningful connections and helping others do the same. We now speak and train companies on how we use these tools so they can succeed faster.
Who Donna Helps
- Manufacturing and industrial companies
- B2B marketing and sales teams
- Executive education and leadership development programs
- Trade associations and professional networks.
Popular Topics
-
From Chaos to Clarity: Using ChatGPT to Align Sales & Marketing Messaging
-
Smarter Prospecting: AI-Powered Sales Outreach Without Losing the Human Touch
-
Marketing That Builds Trust: Balancing Automation with Authenticity
-
Lead With Confidence: Demystifying AI for Executives and Team Leaders
-
Leveraging AI & ChatGPT: Transforming Industrial Relationships For Future Growth
Each session includes real examples, AI demos, and steps your team can use immediately.
Speaking Format
Keynote at Industry Events and Conferences
Team Trainings and Lunch & Learns
Executive Workshops and Leadership Retreats
One-on-One Strategy Coaching
Follow-up Programs and Accountability Check-ins
Why Event Organizers Choose Donna
Clear, non-technical guidance that inspires action
Deep knowledge of industrial marketing and business operations
Real stories from real clients, not generic theory
Engaging delivery that feels like a trusted advisor, not a tech guru
Extremely passionate about Inspiring Success not selling of services

See Donna in Action
Watch B2B Marketing Excellence & AI Podcast - Over 100 Episodes or Listen on your favorite podcast channel
Visit the World Innovators YouTube Channel
Let's Talk About Your Event
Want to educate your team or audience on how to practically use AI? Donna will meet you where you are and tailor the message to your needs.
Email: dpeterson@worldinnovators.com or Schedule Time To Talk
Cell Phone: 203-219-9603
Linkedin: in/donnaapeterson



