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How Industrial Brands Can Use ChatGPT & AI Tools to Work Smarter and Build Deeper Relationships

Start Simple - AI isn't as Complicated as It Sounds

We worked with industrial brands of all sizes who were skeptical about using tools like ChatGPT or Descript. The Truth?  You don't need a tech background and there is no learning curve.  You just need to ask the right questions and give clear direction. This page is here to help you do exactly that, with real world examples and step-by-step how-to videos to show you what is possible.


Ways You Can Use ChatGPT Today

These are practical ways I've used ChatGPT myself, and have shown clients how to do the same.

  • Sales Outreach: Use ChatGPT to draft personalized, human-sounding emails that reflect your prospect's goals and challenges. Save time while still sounding authentic.
  • Customer Follow-up: Quickly generate thoughtful, respectful replies that keep conversations moving and relationships strong.
  • Marketing Content Creation: From blog outines and Linkedin posts to product descriptions and email series, ChatGPT helps you stay consistent with out burning out your team.
  • Training & Internal Communications: Turn your expert knowledge into draft onboarding materials, employee handbooks, safety reminders, or quick start guides.
  • Brainstorming & Campaign Planning: Use ChatGPT as a strategic sounding board to explore new ideas, test messaging, or clarify your value proposition before you build out a full campaign.

Speaking and trainingWant a Personalized Strategy?

Every company is different. If you'd like help thinking through how your team could specifically use AI tools like ChatGPT, Descript, or Canva, Donna is available to help either with 1-on-1 Training or Group Training.  Here is the Link to the Speaking & Training page or Schedule Time to Talk to Donna to see what would be best to meet your objectives.  

What you see here is just a sampling of the ways we’re using ChatGPT and AI tools to help industrial brands work smarter and build better relationships. If you want to stay up to date on the latest tools, strategies, and real-world use cases, I invite you to subscribe to our YouTube Channel and follow the B2B Marketing Excellence & AI podcast on your favorite platform. We’re always exploring new ways to make AI practical, approachable, and impactful — and we’d love to have you along for the journey.

Click to get actionable tips from ~ B2B Marketing Excellence  &  AI Podcast