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Increase ROI by using Targeted Biotechnology Email Lists

Posted by Donna Peterson on Jan 23, 2014 6:22:00 AM

You can increase your ROI by using Biotechnology Email lists that target the best audience for your offer. 

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Topics: Email Lists, list broker, B to B Lists, B2B, B2B Lists, b2b direct marketing, lists, Email lists for Biotechnology, Biotechnology and Pharmaceutical Manufacturers, Targeted Biotechnology Email lists

Innovative Direct Marketing Sources for the Renewable Energy Industry.

Posted by Greg Pesce on Apr 10, 2013 2:14:00 PM

Innovative direct marketing sources for the renewable energy are increasing in demand as we head into the 21st century.

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Topics: BtoB Response Files, list broker, B to B Lists, B2B, b2b direct marketing, direct marketing, lists, segmenting, click rates, b2c, Direct Marketing Sources, Sources for Renewable Energy, Click Rate, Innovative Direct Marketing Sources for the Renewa

Use of Creative Direct Mail is on the Rise!

Posted by Donna Peterson on Apr 10, 2012 10:45:00 AM

Creative Direct Mail is on the Rise for Business to Business companies in a variety of different industries.  From the promotion piece to the mailing list we are seeing an increase in attention.

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Topics: Mailing list, mail marketing, B to B Lists, B2B, B2B Lists, b2b direct marketing, Postal Lists, direct mail, direct marketing, mail

Three Direct Marketing Infographics

Posted by Donna Peterson on Nov 2, 2011 7:00:00 PM

Infographics are great ways to visual data. Here are three infographics related to direct marketing that will help you with your next email marketing campaign.

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Topics: Email Lists, email marketing, open rates, email acquisition, B2B, b2b direct marketing, direct mail, creative direct mail, creative direct marketing, direct marketing, email marketing lists, b2c, deliverability rates, opt-out, opt-in

A Social Media Approach to Direct Marketing

Posted by Donna Peterson on Oct 19, 2011 7:05:00 PM

Whether you’re B2B or B2C, you’ve probably explored using social media to accomplish some of the same goals of your email marketing campaigns. In this post, you’ll hear how you can use some social media concepts to make your email marketing better.

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Topics: Listowner, Email Lists, email marketing, Mailing list, List research, list broker, List managers, facebook, social marketing, B to B Lists, B2B, B2B Lists, b2b direct marketing, direct mail, direct marketing, email, lists, email marketing lists, marketing lists, click rates, b2c, deliverability rates, social media marketing

How OgilvyOne Takes Direct Marketing to the Next Level - and you can too!

Posted by Donna Peterson on Oct 5, 2011 7:00:00 PM

OgilvyOne Worldwide, a leading direct marketing agency for B2B companies such as IBM and Dupont, is taking direct marketing to the next level by incorporating social media marketing trends, engaging influencers and encouraging brand advocacy.

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Topics: Email Lists, marketing, facebook, B to B Lists, B2B, B2B Lists, direct marketing news, b2b direct marketing, b2b direct marketing news, direct mail, direct marketing, email, marketing lists

Top 5 B2B Direct Marketing News

Posted by Donna Peterson on Sep 21, 2011 7:00:00 PM

From Microsoft's new B2B email campaign to Obama's endorsement of eliminating Saturday mail here's everything you need to know about the latest B2B direct marketing news.

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Topics: B to B Lists, B2B, B2B Lists, marketing news, direct marketing news, b2b direct marketing, b2b direct marketing news

Why do businesses unsubscribe from email marketing lists?

Posted by Donna Peterson on Sep 8, 2011 7:00:00 PM

According to a recent report by ExactTarget, more than 90% of people unsubscribe from an email list because of too frequent, irrelevant or boring communications. Are you making this mistake with your B2B email marketing lists?

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Topics: email marketing, B2B, email, lists, email marketing lists, marketing lists

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