Have you ever been apprehensive about approaching a client from another country? Have you ever made a mistake when communicating worldwide? Are you afraid that you may not know the cultural intricacies of people you work with? 

Known buyers with brand loyalty simply cannot be bought. For this reason, many businesses view their BtoB marketing contact list as the lifeblood of their sales machine. A new product is launched and the list is contacted - the phone in sales starts to ring. It’s like magic.

Below, you'll find some very simple, quick-to-implement techniques to generate effective B2B email marketing campaigns.  Even though this picture below attracted your attention, find out below why I should have NEVER put it in this email -