Let's Get Personal - B2B Marketing for 2021 and beyond

By Donna Peterson

Now is the time for all companies to change their marketing initiatives and Get Personal!

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How Renting Quality Business Email Lists Can Bring You Quality Leads

By Donna Peterson

If you are looking for quality leads as quickly as possible, then renting a reputable email list is the perfect solution. The major question is how to find reputable business email lists?

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5 Best Tips for B2B Marketing Automation

By Donna Peterson

Automation is often associated with consumer-oriented businesses, but it can be just as valuable in a B2B setting. Implementing marketing automation into your campaigns can provide an overnight boost in performance.

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I Am Not a Thought Leader or Am I

By Donna Peterson

I have been working in B2B marketing for over 20 years in a company with a 40 year legacy, and still I did not consider myself a Thought Leader until I started to listen to my clients. Several clients commented that our discussions gave them several ideas to act upon. So here I am writing about various B2B marketing topics to help companies make the best decision for their unique brand. 

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