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Why Marketing Has Become So Popular

By Tracy Karavetsos

Customer engagement is at the heart of every business. Connecting with your target audience has become the number one job of marketing.  Knowing what your customer wants and providing them with the solution will put you ahead of the competition. You want to be top of mind with your customers so when they finally decide to make a purchase, they feel confident choosing your business.

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Let's Get Personal - B2B Marketing for 2021 and beyond

By Donna Peterson

Now is the time for all companies to change their marketing initiatives and Get Personal!

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My Holiday Shopping and New B2B Marketing Trends

By Donna Peterson

Every year, at Christmas, the adults and older children in my family do a grab bag. This year the guidelines were to buy LOCAL, and it had to be $10.

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