WI Marketing Blog

How To Find Executives For Your Education Programs

Jan 28, 2020 12:11:45 PM / by Donna Peterson posted in B2B Marketing, Target Audience, Multichannel Marketing Campaigns, direct marketing, email lists, postal lists, strategy, social media, executive education programs, Universities, Display ad, Executive education, Leadership programs, Target executives, marketing strategy, education, content marketing, colleges, Leadership, university executive programs, college executive programs, Continuing Professional advancement

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How many executives are there in the world?   There are 45,508 companies listed in the stock exchange around the world. Then if you consider all the other companies that are not on the stock exchange, there are millions of executives in the world that are all interested in keeping themselves current.   

How do you find the right executives for your particular program?

 

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Bioscience Company's Marketing Plan to Promote Cell Sorter

Dec 4, 2019 5:50:10 PM / by Donna Peterson posted in B2B, Marketing for Biotechnology Industry, Targeting, email lists, b2b company, awareness, campaign strategy, innovative marketing, Bioscience, Cell Sorter, Audience Reach

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CLIENT'S OBJECTIVE
Prominent bioscience company wanted to promote its new, affordable cell sorter used for complex cytometry analysis.

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Do Not Waste Money On Junk Lists

Mar 25, 2019 12:25:05 PM / by Donna Peterson posted in List Acquisition, Email Marketing, Direct Mail, direct marketing, email lists, postal lists

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It will come as no surprise to you that not all lists are equal. Quality, accuracy, availability, price and so many other factors can vary hugely across different sources.

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3 Quick Steps to Grow Your Email List

Oct 16, 2018 11:19:53 AM / by Donna Peterson posted in List Broker, Grow House List, email lists

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Known buyers with brand loyalty simply cannot be bought. For this reason, many businesses view their B2B marketing contact list as the lifeblood of their sales machine. A new product/service is launched and the list is contacted.

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