World Innovators B2B Marketing Blog

B2B Marketing Trends for 2018

B2B Marketing Trends for 2018

Below are some of the most important trends to know in B2B Marketing for 2018-

1. Automation

The advancement of AI (Artificial Intelligence) and it's use in marketing is picking up speed. From chatbots that 'sound' almost human to segmentation based on past activity, AI is one to watch in 2018.

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