Automation is often associated with consumer-oriented businesses, but it can be just as valuable in a B2B setting. Implementing marketing automation into your campaigns can provide an overnight boost in performance.

How many executives are there in the world?   There are 45,508 companies listed in the stock exchange around the world. Then if you consider all the other companies that are not on the stock exchange, there are millions of executives in the world that are all interested in keeping themselves current.   

How do you find the right executives for your particular program?

Social Media is huge no matter what industry you are in.   The engagement and traffic generated from social media can impact how you connect your audience to your product/service.  If you struggle with Social Media for your company/practice read the rest of this blog and checkout this Social Media Checklist.

LinkedIn reports 467 million registered members, Facebook has 2.19 Billion monthly active users. Instagram now boasts more than 500 million monthly active users. That’s a huge pool of prospective customers for anyone operating in almost any business.

Anyone who has followed our blogs for a while will know that we’re fans of social media. We’ve helped clients build social campaigns that have led to an increase in business leads and sales. However, not all social campaigns are created equal.