Marketing Executive Education Programs

By Donna Peterson

"The people who are crazy enough

to think they can change the world

are the ones who do."

Steve Jobs

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How Renting Quality Business Email Lists Can Bring You Quality Leads

By Donna Peterson

If you are looking for quality leads as quickly as possible, then renting a reputable email list is the perfect solution. The major question is how to find reputable business email lists?

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I Am Not a Thought Leader or Am I

By Donna Peterson

I have been working in B2B marketing for over 20 years in a company with a 40 year legacy, and still I did not consider myself a Thought Leader until I started to listen to my clients. Several clients commented that our discussions gave them several ideas to act upon. So here I am writing about various B2B marketing topics to help companies make the best decision for their unique brand. 

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A Strategy To Get Executives To Register For Your Education Programs

By Donna Peterson

When marketing your Executive Education program, you have creative demands, budget limits, and channels decisions to consider.

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